Apprize360 | The Competitive Intelligence Experts


Experienced, Attentive, Persistent.

About Apprize360

Apprize360 was built on the idea that understanding the competitive landscape is the key to unlocking growth. A strong intelligence foundation is one of the few things in business that improves innovation, messaging, strategy, and sales simultaneously.

Each of our well-respected analysts has spent 10-20 years dedicated to competitive intelligence, and is steadfast in providing insights that are actionable, timely, and obtained ethically.


Get in touch

We at Apprize360 know that finding the right competitive intelligence partner is a choice not to be taken lightly. That’s why we offer free consultations to walk you through your needs, the scope of your goals, and your budget.

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managing director

Timothy Rhodes

Tim is a former military and government intelligence analyst with over 15 years experience in corporate competitive intelligence.  His specialties are emerging SaaS industries and IT management, and he has built competitive strategies for companies such as CA, Microsoft, Eloqua and Oracle.

Tim is a recognized thought leader in the competitive strategy and product marketing arenas and has been tapped by publications such as Pragmatic Marketing to educate this growing field. 

Tim’s expertise has also been sought by news organization, including Idaho Business Review, CNN and CNBC Europe. From 2004 to 2008, Tim was a featured weekly analyst on CNBC Europe’s “Today’s Business”, commenting on the US Technology market.



Lead Analyst - Pharmaceuticals and Biotech

Warrren Tyler

Warren is the lead analyst for Apprize360’s pharmaceutical and biotechnology business. Warren served as the lead market analyst for Abraxis Bioscience as well as director of competitive intelligence for Meda Pharmaceuticals. Warren’s experience includes women’s health, psychology oncology as well as biosimilar market.